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Collecting taxes from influencers active in social networks has been the focus of the country’s tax affairs organization for several months, and this organization intends to collect taxes from influencers who have more than 500,000 followers.
Considering that influencers can have this number of followers only on Instagram, which has tens of millions of Iranian users, this tax can only be collected from Instagram influencers. The spokesperson of the Tax Affairs Organization has announced that a number of these people have been identified and that they will be taxed.
According to Mehdi Mohadi Beknazar, according to Clause G Note 6 of the Budget Law of 2019, the Tax Administration is obliged to identify users with more than 500,000 followers of user-centered media, who are subject to income tax from the source of advertising income, and to collect tax from them. slow down He has also added that the executive instruction related to this issue has been written and compiled.
According to the announcement of Movahdi Beknazar, the Tax Affairs Organization of the country has identified 551 users and virtual activists with more than 500 thousand followers who are subject to income tax as a result of the checks they made in the tax declarations of 2019 and 2014.
Based on this, Mohadi Baknazar announced that some of these influencers have been taxed: “A significant number of these people have been identified to date, and diagnostic income has been issued for 123 influencers who had significant income.”
He further added: “The transactions and accounts of these people were identified and the total amount of deposit transactions for these 123 influencers in 1400 was more than 2.3 thousand billion tomans. The criterion for identifying influencers’ income is not necessarily a deposit to their bank account, and we were able to identify these people through advertising intermediary companies.
The spokesperson of the Tax Affairs Organization regarding how to identify these people Ilana He said: “Some of these people did not have a defined identity in the virtual space, they were active in user-oriented media with pseudonyms different from their identity and registration details. Naturally, to identify the identity of these people and their income, it was necessary to identify the main identity of these people; Therefore, the intermediary companies that attracted advertisements for these people had to be identified so that we could access the real identity and bank account number of these people.”
What was the amount of tax collected from 123 identified influencers? In response to this question, Mohadi Beknazar said: “Only for the number of 123 identified influencers, about 17 billion Tomans of tax has been assessed, of which 23 of the influencers accepted this tax and are paying the tax in the form of an agreement under Article 238.”
The spokesperson of the Tax Affairs Organization has also mentioned that 628 bloggers and influencers have been identified, but they still do not have a statement and an estimated statement should be produced for them. Of course, according to the announcement of Mowhedi Baknazar, until today, declarations of assessment have been produced for about 300 of these people and it is supposed that the necessary notifications will be made so that the tax due to these people will be recognized.
Meanwhile, the plan to collect taxes from influencers, who are all members of Instagram, is being implemented, and now about 10 months have passed since the filtering of this social network in Iran. While the authorities tried to filter Instagram with the aim of reducing the number of users and the amount of use of this social network, but it seems that this decrease in the number of users did not happen and this network is still used by many Iranian users, which is possible to collect taxes from people with more than There are over 500,000 followers.
According to the spokesperson of the Tax Affairs Organization, there is no such number of followers in Iranian platforms and therefore, it is not possible to collect taxes from the activists in these networks and messengers. He answered specifically about Rubika, which was asked by an Ilana reporter: “Rubika is a new platform, and the number of followers on this platform does not reach 500,000 people, and the people whose income was identified were active on foreign platforms such as Instagram.”
This is while the country’s officials expected people to switch to domestic platforms after Instagram was filtered and announced that Iranian platforms have been welcomed by users.
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